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Workspace
Workspace
A marketplace platform to support and empower MSMEs in Indonesia by providing tools for product listing, order management, and online selling within a user-friendly digital ecosystem.
Localoka is a marketplace platform designed to empower and support Mmes (Micro, Small, and Medium Enterprises) in Indonesia. It enables local businesses to promote and sell their products online, providing a user-friendly digital ecosystem for buyers and sellers. Localoka aims to accelerate the digital transformation of small enterprises by offering accessible tools for product listing, order management, and secure transactions.
By adopting a lean product development approach and implementing a composable architecture on the front end, we focused our efforts on delivering only the most critical features needed for initial user engagement. Close collaboration between product, design, and engineering ensured tight feedback loops, fast decision-making, and smooth execution. As a result, we successfully launched the MVP ahead of schedule, giving the team additional time to gather early user feedback, validate the product direction, and refine the experience iteratively. This early delivery not only accelerated the overall roadmap but also demonstrated the strength of strategic prioritization, modular technical foundations, and an agile development mindset.